Personal care and beauty report
AI visibility and ranking report
- Industry
- Consumer packaged goods
- Sub-industry
- Personal care and beauty
- Country
- India
- Published
- Q3-CY26
- Categories
- 5
- Questions
- 25
- Citations
- 375
- Domains
- 214
Disclaimer: This is original research data created using AI simulations, so treat it as an opinion piece rather than a statement of fact. AI models can make mistakes, and the figures here reflect what engines returned on the run date. Do your own research before you make any decision based on it.
Executive summary
This report asked 25 questions an Indian shopper would ask an AI engine about skincare, haircare, makeup, oral care, bath and grooming. The answers produced 375 citations from 214 domains and named 86 organizations, from beauty platforms to single product brands.
Smytten leads on 27.2, ahead of Iba on 18.4 and Myntra on 17.6. Smytten is a sampling platform that brands pay to put products in front of shoppers, and its blog is cited 24 times on 13 of 25 questions.
The sharper finding is who is missing. Lakme, Maybelline, Mamaearth, Himalaya, Dove and Nivea are never ranked, and Colgate ranks only second on toothpaste. Iba, a halal certified Indian brand, tops three questions through its own pages.
Top 10 brands by AI visibility score
| # | Brand | Type | Visibility | Share |
|---|---|---|---|---|
| 1 | Smytten | Beauty sampling | 27.2% | |
| 2 | Iba | Beauty brand | 18.4% | |
| 3 | Myntra | Fashion platform | 17.6% | |
| 4 | Apollo Pharmacy | Pharmacy chain | 12.8% | |
| 5 | Nykaa | Beauty retailer | 10.4% | |
| 6 | Typsy Beauty | Makeup brand | 9.6% | |
| 7 | SUGAR | Makeup brand | 9.6% | |
| 8 | CDSCO | Regulator | 8.8% | |
| 9 | Flipkart | Marketplace | 7.2% | |
| 10 | mCaffeine | D2C beauty brand | 6.4% |
Visibility score method: each question ranks five entities. Rank one earns 1.00 point, rank two 0.80, down to 0.20 for rank five. Scores are totalled across 25 questions and divided by 25. Every entity named is ranked, whatever its type.
Type shows what kind of organization each entity is. AI engines name sampling platforms, pharmacies, dental clinics, contract makers and regulators alongside beauty brands. All of them are ranked here, because all of them take up space in the answer.
Top 25 cited domains
These 25 domains are the most cited across all 25 questions. The full run produced 375 citations from 214 unique domains. Smytten leads with 24, more than twice Nykaa's 10, and the regulator CDSCO supplies 8.
| # | Domain | Citations | Share | Citation volume |
|---|---|---|---|---|
| 1 | smytten.com | 24 | 6.4% | |
| 2 | nykaa.com | 10 | 2.7% | |
| 3 | cashkaro.com | 9 | 2.4% | |
| 4 | ibacosmetics.com | 9 | 2.4% | |
| 5 | apollopharmacy.in | 8 | 2.1% | |
| 6 | cdsco.gov.in | 8 | 2.1% | |
| 7 | sugarcosmetics.com | 8 | 2.1% | |
| 8 | flipkart.com | 7 | 1.9% | |
| 9 | myntra.com | 7 | 1.9% | |
| 10 | amazon.in | 6 | 1.6% | |
| 11 | indianretailer.com | 6 | 1.6% | |
| 12 | typsybeauty.com | 6 | 1.6% | |
| 13 | blog.myntra.com | 5 | 1.3% | |
| 14 | deyga.in | 5 | 1.3% | |
| 15 | drsheths.com | 5 | 1.3% | |
| 16 | thedeconstruct.in | 5 | 1.3% | |
| 17 | traya.health | 5 | 1.3% | |
| 18 | en.wikipedia.org | 4 | 1.1% | |
| 19 | skinsort.com | 4 | 1.1% | |
| 20 | bblunt.com | 3 | 0.8% | |
| 21 | beautycave.in | 3 | 0.8% | |
| 22 | cliniexperts.com | 3 | 0.8% | |
| 23 | dawaadost.com | 3 | 0.8% | |
| 24 | innovist.com | 3 | 0.8% | |
| 25 | lbb.in | 3 | 0.8% |
Categories and why we chose them
We chose five categories that cover an Indian shopper's personal care routine: skincare, haircare, makeup, oral care with bath and grooming, and the practical side of fakes, cruelty free brands, licences, tax and complaints about skin reactions.
| # | Category name | Reason for selection |
|---|---|---|
| 1 | Skincare | Skincare is the fastest moving part of Indian beauty, driven by new direct to consumer brands and ingredient led buying. Questions on face wash, sunscreen, moisturizer, vitamin C serum and sensitive skin test who the engines trust. |
| 2 | Haircare | Haircare is one of the largest personal care categories, and hair fall and dandruff are among the most searched concerns. Questions on shampoos, hair oil and hair colour show whether engines name long standing brands or newer sellers. |
| 3 | Makeup and cosmetics | Makeup is bought on shade, price and trust, and Indian brands now compete hard with international ones. Questions on lipstick, foundation, kajal, affordable makeup and compact powder show which brands the engines put in front of shoppers. |
| 4 | Oral care, bath and grooming | Toothpaste, soap, deodorant, trimmers and sanitary pads are bought by almost every household. These questions test whether the engines name the brands on every supermarket shelf or the newer brands that sell online. |
| 5 | Safety, ingredients and buying | Shoppers worry about fake products, animal testing, licences, tax and skin reactions. These questions test whether engines send people to the regulator and official complaint routes or to the firms that sell help with them. |
Category 1 of 5
Skincare
Five questions about skincare: the best face wash, the best sunscreen for Indian skin, the best moisturizer for oily skin, the best vitamin C serum, and the best brand for sensitive skin in India.
Top 5 brands
| # | Brand | Type | Visibility | Share |
|---|---|---|---|---|
| 1 | Iba | Beauty brand | 44.0% | |
| 2 | Apollo Pharmacy | Pharmacy chain | 44.0% | |
| 3 | Nykaa | Beauty retailer | 32.0% | |
| 4 | Deconstruct | Skincare brand | 28.0% | |
| 5 | Smytten | Beauty sampling | 24.0% |
Top 10 cited domains
| # | Domain | Citations | Share | Citation volume |
|---|---|---|---|---|
| 1 | smytten.com | 7 | 9.3% | |
| 2 | apollopharmacy.in | 5 | 6.7% | |
| 3 | drsheths.com | 5 | 6.7% | |
| 4 | thedeconstruct.in | 5 | 6.7% | |
| 5 | ibacosmetics.com | 4 | 5.3% | |
| 6 | nykaa.com | 3 | 4.0% | |
| 7 | aqualogica.in | 2 | 2.7% | |
| 8 | beautycave.in | 2 | 2.7% | |
| 9 | cetaphil.in | 2 | 2.7% | |
| 10 | dotandkey.com | 2 | 2.7% |
Question level summary
| # | Question | Top 5 brands | Top 5 citation domains |
|---|---|---|---|
| 1.1 | Which face wash brand is best in India? |
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| 1.2 | Which sunscreen brand is best for Indian skin? |
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| 1.3 | Which moisturizer is best for oily skin in India? |
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| 1.4 | Which vitamin C serum brand is best in India? |
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| 1.5 | Which skincare brand is best for sensitive skin in India? |
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Question 1.1
Which face wash brand is best in India?
Iba leads, ahead of Apollo Pharmacy, Nexwin Pharma, Deconstruct and Dot & Key. Iba's own page and a pharmacy blog supply the second and third citations. Nexwin Pharma, a pharma franchise firm, ranks third through its own list of face washes.
Top 5 brands named
- Rank 1Iba
- Rank 2Apollo Pharmacy
- Rank 3Nexwin Pharma
- Rank 4Deconstruct
- Rank 5Dot & Key
Top 15 citations
| # | Citation domain | Citation URL | Actual page |
|---|---|---|---|
| 1 | quora.com | https://www.quora.com/Which-is-the-best-face-wash-brand-in-India | Click here |
| 2 | ibacosmetics.com | https://ibacosmetics.com/blogs/iba-blogs/top-10-face-washes-in-india-for-every-skin-type | Click here |
| 3 | apollopharmacy.in | https://www.apollopharmacy.in/blog/article/top-10-face-wash-india | Click here |
| 4 | bloomandglow.in | https://bloomandglow.in/face-wash-brands-in-india/ | Click here |
| 5 | nexwinpharma.in | https://www.nexwinpharma.in/top-10-face-wash-brands-in-india | Click here |
| 6 | beautycave.in | https://beautycave.in/10-best-face-wash-brands-in-india/ | Click here |
| 7 | beautycave.in | https://beautycave.in/top-10-face-wash-brands-in-india/ | Click here |
| 8 | cosmenova.in | https://www.cosmenova.in/top-10-face-wash-brands-in-india/ | Click here |
| 9 | dropy.in | https://dropy.in/blogs/skin-care-products/best-face-wash-for-oily-skin-india | Click here |
| 10 | thedeconstruct.in | https://thedeconstruct.in/blogs/skin-information/best-face-wash-in-india-for-oily-dry-combination-skin-dermatologist-approved | Click here |
| 11 | dotandkey.com | https://www.dotandkey.com/blogs/skin-care/dermatologist-recommended-face-washes-in-india | Click here |
| 12 | thedermaco.com | https://thedermaco.com/collections/face-wash-for-oily-skin | Click here |
| 13 | ponds.in | https://ponds.in/collections/face-cleansers | Click here |
| 14 | brandsawareness.com | https://www.brandsawareness.com/beauty/best-facewash-brands/ | Click here |
| 15 | cashkaro.com | https://cashkaro.com/blog/best-brands-of-face-wash-for-daily-use-complete-guide-with-price-range/90027 | Click here |
Question 1.2
Which sunscreen brand is best for Indian skin?
Iba leads, ahead of Nykaa, Dr Sheth's, Apollo Pharmacy and Aqualogica. Iba's own sunscreen page is the first citation. Dr Sheth's and Aqualogica both belong to Honasa, the Mamaearth company, though Mamaearth itself is not ranked.
Top 5 brands named
- Rank 1Iba
- Rank 2Nykaa
- Rank 3Dr Sheth's
- Rank 4Apollo Pharmacy
- Rank 5Aqualogica
Top 15 citations
| # | Citation domain | Citation URL | Actual page |
|---|---|---|---|
| 1 | ibacosmetics.com | https://ibacosmetics.com/blogs/iba-blogs/top-10-sunscreens-in-india-for-daily-use | Click here |
| 2 | nykaa.com | https://www.nykaa.com/beauty-blog/dermatologist-recommended-sunscreens-india-2026 | Click here |
| 3 | apollopharmacy.in | https://www.apollopharmacy.in/blogs/article/top-ten-dermatologist-recommended-sunscreen-in-india | Click here |
| 4 | smytten.com | https://smytten.com/blogs/skincare/7-top-sunscreens-perfect-for-indian-skin-types | Click here |
| 5 | blog.beautybarn.in | https://blog.beautybarn.in/best-sunscreen-for-oily-skin-and-every-skin-type-india-2026 | Click here |
| 6 | drsheths.com | https://www.drsheths.com/blogs/skin-care/best-sunscreen-for-oily-skin-in-india-2026-matte-non-comedogenic-picks | Click here |
| 7 | drsheths.com | https://drsheths.com/en-us/blogs/skin-care/best-sunscreen-for-indian-summer | Click here |
| 8 | oldschoolrituals.in | https://oldschoolrituals.in/blogs/skincare/best-sunscreen-in-india | Click here |
| 9 | phdbeauty.com | https://phdbeauty.com/blogs/general-advice/best-sunscreen-for-indian-skin-spf-guide-2026 | Click here |
| 10 | ibacosmetics.com | https://ibacosmetics.com/blogs/iba-blogs/dermatologist-recommended-sunscreen-india-best-picks | Click here |
| 11 | aqualogica.in | https://aqualogica.in/blogs/skin-care/best-sunscreen-brands-in-india-a-science-backed-guide | Click here |
| 12 | truemeds.in | https://www.truemeds.in/categories/personal-care/skin-care/sunscreen-61 | Click here |
| 13 | mamaearth.in | https://mamaearth.in/blogs/sunscreen/best-sunscreen-for-summer-in-india | Click here |
| 14 | thenodmag.com | https://thenodmag.com/content/indian-sunscreen-brands-reddit-approved-skincare | Click here |
| 15 | flipkart.com | https://www.flipkart.com/sunscreen/pr?sid=xrh | Click here |
Question 1.3
Which moisturizer is best for oily skin in India?
Deconstruct leads, ahead of Nykaa, Smytten, CeraVe and Aqualogica. Nykaa's product listing is the first citation. CeraVe ranks through its India site; the engines report these as popular picks, and this report makes no skin claims.
Top 5 brands named
- Rank 1Deconstruct
- Rank 2Nykaa
- Rank 3Smytten
- Rank 4CeraVe
- Rank 5Aqualogica
Top 15 citations
| # | Citation domain | Citation URL | Actual page |
|---|---|---|---|
| 1 | nykaa.com | https://www.nykaa.com/beauty-blog/top-10-moisturizer-in-india-2026 | Click here |
| 2 | plumgoodness.com | https://plumgoodness.com/collections/moisturizers-for-oily-skin | Click here |
| 3 | ceraveindia.com | https://www.ceraveindia.com/skin-smart/skincare-tips-advice/best-moisturizer-for-oily-skin | Click here |
| 4 | amazon.in | https://www.amazon.in/face-moisturizer/b?ie=UTF8&node=10257749031 | Click here |
| 5 | myntra.com | https://www.myntra.com/face-moisturiser-for-oily-skin | Click here |
| 6 | thedeconstruct.in | https://thedeconstruct.in/products/oil-free-moisturizer-for-oily-skin | Click here |
| 7 | tirabeauty.com | https://www.tirabeauty.com/collection/face-moisturizer-for-oily-skin | Click here |
| 8 | dotandkey.com | https://www.dotandkey.com/collections/moisturizer-for-oily-skin | Click here |
| 9 | smytten.com | https://smytten.com/rizzlife/guides/best-moisturiser-for-oily-skin-india-2026-top-picks-from-drugstore-to-premium-for-every-budget | Click here |
| 10 | thedeconstruct.in | https://thedeconstruct.in/blogs/skin-information/best-moisturizer-for-acne-prone-skin-in-india | Click here |
| 11 | aqualogica.in | https://aqualogica.in/blogs/skin-care/best-gel-moisturizer-for-oily-skin-in-india | Click here |
| 12 | skinsort.com | https://skinsort.com/products/general-moisturizers-for-oily-skin-from-indian-brands | Click here |
| 13 | apollopharmacy.in | https://www.apollopharmacy.in/blog/article/top-10-moisturisers-india | Click here |
| 14 | drsheths.com | https://www.drsheths.com/blogs/skin-care/best-oil-free-moisturizer-for-oily-skin-in-india-gel-non-sticky | Click here |
| 15 | flipkart.com | https://www.flipkart.com/q/moisturizer-for-oily-skin | Click here |
Question 1.4
Which vitamin C serum brand is best in India?
Innisfree leads, ahead of Pilgrim, Smytten, Light Up Beauty and Iba. Each ranked brand is cited through its own shop, and Smytten ranks through four of its own blog lists. Light Up Beauty sells serums and writes about them.
Top 5 brands named
- Rank 1Innisfree
- Rank 2Pilgrim
- Rank 3Smytten
- Rank 4Light Up Beauty
- Rank 5Iba
Top 15 citations
| # | Citation domain | Citation URL | Actual page |
|---|---|---|---|
| 1 | in.innisfree.com | https://in.innisfree.com/blogs/news/best-vitamin-c-serum-in-india-recommended-by-dermatologist | Click here |
| 2 | discoverpilgrim.com | https://discoverpilgrim.com/blogs/discover-beauty-secrets/best-vitamin-c-serum-in-india-dermatologist-guide | Click here |
| 3 | smytten.com | https://smytten.com/blogs/skincare/7-best-vitamin-c-serums-in-india-for-radiant-skin | Click here |
| 4 | docindia.org | https://www.docindia.org/healthblog/articles/best-vitamin-c-serums-in-india | Click here |
| 5 | ibacosmetics.com | https://ibacosmetics.com/blogs/iba-blogs/best-vitamin-c-serums-dermatologist-recommended | Click here |
| 6 | artikmart.com | https://artikmart.com/best-vitamin-c-serums-in-india/ | Click here |
| 7 | lightupbeauty.com | https://www.lightupbeauty.com/blogs/tips/best-vitamin-c-serum-in-india | Click here |
| 8 | drsheths.com | https://www.drsheths.com/en-us/blogs/skin-care/best-vitamin-c-serum-for-indian-skin-what-actually-works | Click here |
| 9 | smytten.com | https://smytten.com/blogs/skincare/how-to-choose-the-best-vitamin-c-serum-in-india | Click here |
| 10 | thedeconstruct.in | https://thedeconstruct.in/blogs/skin-information/vitamin-c-serum-for-glowing-skin-in-india | Click here |
| 11 | skinsort.com | https://skinsort.com/products/serums-with-vitamin-c-from-indian-brands | Click here |
| 12 | smytten.com | https://smytten.com/blogs/skincare/11-best-vitamin-c-serums-for-brighter-glowing-skin | Click here |
| 13 | phdbeauty.com | https://phdbeauty.com/blogs/general-advice/best-vitamin-c-serum-india-2026 | Click here |
| 14 | thedeconstruct.in | https://thedeconstruct.in/blogs/skin-information/which-vitamin-c-serum-is-best-for-face-in-india-top-picks | Click here |
| 15 | nykaa.com | https://www.nykaa.com/vitamin-c-face-serums/c/26274 | Click here |
Question 1.5
Which skincare brand is best for sensitive skin in India?
Apollo Pharmacy leads, ahead of Fixderma, Cetaphil, GlowBareSkin and Avry1. A pharmacy chain's blog is the first citation. GlowBareSkin sells its own skincare and publishes the guide that is cited; this report makes no claim about any product's effect.
Top 5 brands named
- Rank 1Apollo Pharmacy
- Rank 2Fixderma
- Rank 3Cetaphil
- Rank 4GlowBareSkin
- Rank 5Avry1
Top 15 citations
| # | Citation domain | Citation URL | Actual page |
|---|---|---|---|
| 1 | apollopharmacy.in | https://www.apollopharmacy.in/blog/article/top-10-skincare-brands-in-india | Click here |
| 2 | thedermaco.com | https://thedermaco.com/blogs/skin-care/top-skin-care-brands-in-india | Click here |
| 3 | medkart.in | https://www.medkart.in/blog/caring-for-sensitive-skin | Click here |
| 4 | justhuman.co.in | https://justhuman.co.in/blogs/articles/top-10-skincare-brands-in-india | Click here |
| 5 | cetaphil.in | https://www.cetaphil.in/ | Click here |
| 6 | drsheths.com | https://www.drsheths.com/en-us/blogs/skin-care/best-face-serum-for-sensitive-skin-in-india-2026 | Click here |
| 7 | maynee.in | https://maynee.in/dermatologist-recommended-skincare-brands-india/ | Click here |
| 8 | everyonepretty.com | https://www.everyonepretty.com/blogs/care/best-skincare-products-sensitive-skin-india | Click here |
| 9 | glowbareskin.com | https://www.glowbareskin.com/blogs/glowbareskin/best-moisturizer-for-sensitive-skin | Click here |
| 10 | fixderma.com | https://www.fixderma.com/collections/sensitive-skin | Click here |
| 11 | smytten.com | https://smytten.com/blogs/skincare/7-gentle-skincare-tips-for-sensitive-skin-in-india | Click here |
| 12 | apollopharmacy.in | https://www.apollopharmacy.in/shop-by-category/sensitive-skin | Click here |
| 13 | cetaphil.in | https://www.cetaphil.in/why-cetaphil/number-one-dermatologist-recommended.html | Click here |
| 14 | deyga.in | https://deyga.in/blogs/news/top-10-skin-care-brands-in-india | Click here |
| 15 | smytten.com | https://smytten.com/blogs/skincare/7-best-moisturisers-for-sensitive-skin-in-india | Click here |
Category 2 of 5
Haircare
Five questions about haircare: the best shampoo for hair fall, the best hair oil, the best anti dandruff shampoo, the best sulfate free shampoo, and the best hair colour brand in India.
Top 5 brands
| # | Brand | Type | Visibility | Share |
|---|---|---|---|---|
| 1 | Smytten | Beauty sampling | 68.0% | |
| 2 | Myntra | Fashion platform | 32.0% | |
| 3 | Deyga | Skincare brand | 24.0% | |
| 4 | Apollo Pharmacy | Pharmacy chain | 20.0% | |
| 5 | Traya | Hair loss clinic | 20.0% |
Top 10 cited domains
| # | Domain | Citations | Share | Citation volume |
|---|---|---|---|---|
| 1 | smytten.com | 9 | 12.0% | |
| 2 | traya.health | 5 | 6.7% | |
| 3 | amazon.in | 3 | 4.0% | |
| 4 | bblunt.com | 3 | 4.0% | |
| 5 | deyga.in | 3 | 4.0% | |
| 6 | innovist.com | 3 | 4.0% | |
| 7 | myntra.com | 3 | 4.0% | |
| 8 | apollopharmacy.in | 2 | 2.7% | |
| 9 | cerisenaturals.com | 2 | 2.7% | |
| 10 | indalo.in | 2 | 2.7% |
Question level summary
| # | Question | Top 5 brands | Top 5 citation domains |
|---|---|---|---|
| 2.1 | Which shampoo is best for hair fall in India? |
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| 2.2 | Which hair oil brand is best in India? |
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| 2.3 | Which anti dandruff shampoo is best in India? |
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| 2.4 | Which sulfate free shampoo is best in India? |
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| 2.5 | Which hair colour brand is best in India? |
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Question 2.1
Which shampoo is best for hair fall in India?
Apollo Pharmacy leads, ahead of Smytten, Biotique, Khadi Natural and BBlunt. The engines name these as popular choices for hair fall; this report makes no claim that any shampoo prevents or treats it.
Top 5 brands named
- Rank 1Apollo Pharmacy
- Rank 2Smytten
- Rank 3Biotique
- Rank 4Khadi Natural
- Rank 5BBlunt
Top 15 citations
| # | Citation domain | Citation URL | Actual page |
|---|---|---|---|
| 1 | apollopharmacy.in | https://www.apollopharmacy.in/blogs/article/top-10-best-hairfall-shampoo | Click here |
| 2 | smytten.com | https://smytten.com/blogs/haircare/7-best-hair-fall-shampoo-india-stop-hair-loss-now | Click here |
| 3 | biotique.com | https://www.biotique.com/collections/hair-shampoo | Click here |
| 4 | khadinatural.com | https://www.khadinatural.com/collections/hair-care-hair-cleanser-shampoo | Click here |
| 5 | plumgoodness.com | https://plumgoodness.com/collections/shampoo | Click here |
| 6 | purplle.com | https://www.purplle.com/collections/best-shampoo-in-india-for-hair-fall | Click here |
| 7 | mamaearth.in | https://mamaearth.in/product-category/hair-shampoo | Click here |
| 8 | smytten.com | https://smytten.com/blogs/haircare/top-8-anti-hair-fall-shampoos-for-indian-men | Click here |
| 9 | bblunt.com | https://bblunt.com/blogs/hair-care/top-shampoos-for-hair-fall-in-india | Click here |
| 10 | traya.health | https://traya.health/blogs/hair-solution/best-ayurvedic-shampoo-for-hair-fall-in-india | Click here |
| 11 | directhairtransplant.in | https://www.directhairtransplant.in/top-best-hair-fall-shampoo-india | Click here |
| 12 | dermatics.in | https://dermatics.in/blogs/news/best-shampoo-for-hair-fall-2026-guide-dermatologist-backed-science-based | Click here |
| 13 | cerisenaturals.com | https://cerisenaturals.com/products/anti-hair-fall-shampoo | Click here |
| 14 | smytten.com | https://smytten.com/blogs/haircare/9-dermatologist-recommended-shampoos-for-hair-fall-control | Click here |
| 15 | bblunt.com | https://bblunt.com/blogs/hair-care/dermatologist-recommended-shampoos-in-india | Click here |
Question 2.2
Which hair oil brand is best in India?
Traya leads, ahead of Smytten, Zoic Pharmaceuticals, WDPL Herbals and Deyga. Traya, a hair loss clinic brand, ranks first though a trade list is the first citation. Two pharma franchise firms rank through their own oil pages.
Top 5 brands named
- Rank 1Traya
- Rank 2Smytten
- Rank 3Zoic Pharmaceuticals
- Rank 4WDPL Herbals
- Rank 5Deyga
Top 15 citations
| # | Citation domain | Citation URL | Actual page |
|---|---|---|---|
| 1 | theestablished.com | https://www.theestablished.com/self/beauty/best-hair-oils-in-india-11112664 | Click here |
| 2 | indianretailer.com | https://www.indianretailer.com/article/retail-business/retail-trends/top-5-hair-oil-brands-india-consumers-trust-most | Click here |
| 3 | beautycave.in | https://beautycave.in/10-best-hair-oil-brands-in-india/ | Click here |
| 4 | zoicpharmaceuticals.com | https://www.zoicpharmaceuticals.com/blog/top-10-hair-oils-in-india/ | Click here |
| 5 | wilsonherbals.com | https://wilsonherbals.com/ayurvedic-hair-oil-brands-in-india/ | Click here |
| 6 | traya.health | https://traya.health/blogs/hair-solution/best-hair-growth-oils-recommended-by-doctor | Click here |
| 7 | smytten.com | https://smytten.com/blogs/haircare/9-best-hair-oils-in-india-for-growth-shine | Click here |
| 8 | deyga.in | https://deyga.in/blogs/news/top-10-hair-growth-oil | Click here |
| 9 | lifevisionindia.com | https://www.lifevisionindia.com/Top-10-Hair-Oil-Manufacturers-In-India | Click here |
| 10 | smytten.com | https://smytten.com/blogs/haircare/7-best-hair-growth-oils-in-india-for-luscious-locks | Click here |
| 11 | innovist.com | https://innovist.com/blogs/all/best-hair-oils-for-hair-growth | Click here |
| 12 | smytten.com | https://smytten.com/blogs/haircare/7-best-anti-hair-fall-oils-in-india-to-try-now | Click here |
| 13 | traya.health | https://traya.health/blogs/hair-solution/best-hair-oil-for-hair-regrowth-and-thickness | Click here |
| 14 | traya.health | https://traya.health/blogs/hair-solution/best-oil-to-stop-hairfall-and-regrow-hair | Click here |
| 15 | pureoilsindia.com | https://www.pureoilsindia.com/blog/top-hair-oil-manufacturers-in-india | Click here |
Question 2.3
Which anti dandruff shampoo is best in India?
Smytten leads, ahead of Bare Anatomy, Myntra, BBlunt and Head & Shoulders. Head & Shoulders, the best known dandruff brand, ranks fifth though its own page is the second citation. A fashion platform's listing is the first.
Top 5 brands named
- Rank 1Smytten
- Rank 2Bare Anatomy
- Rank 3Myntra
- Rank 4BBlunt
- Rank 5Head & Shoulders
Top 15 citations
| # | Citation domain | Citation URL | Actual page |
|---|---|---|---|
| 1 | myntra.com | https://www.myntra.com/dandruff-shampoo | Click here |
| 2 | headandshoulders.co.in | https://www.headandshoulders.co.in/en-in/healthy-hair-and-scalp/dandruff/dandruff-products | Click here |
| 3 | amazon.in | https://www.amazon.in/Bare-Anatomy-Dandruff-Strengthens-Salicylic/dp/B0F5BLYYCN | Click here |
| 4 | en.wikipedia.org | https://en.wikipedia.org/wiki/Clear_(shampoo) | Click here |
| 5 | innovist.com | https://innovist.com/products/anti-dandruff-shampoo-with-salicylic-acid-biotin-250ml-pack-of-2 | Click here |
| 6 | innovist.com | https://innovist.com/products/expert-anti-dandruff-shampoo | Click here |
| 7 | blog.myntra.com | https://blog.myntra.com/best-anti-dandruff-shampoo/ | Click here |
| 8 | blog.ajio.com | https://blog.ajio.com/2026/09/05/best-anti-dandruff-shampoos-in-india-2026/ | Click here |
| 9 | bblunt.com | https://bblunt.com/blogs/hair-care/best-anti-dandruff-shampoo | Click here |
| 10 | smytten.com | https://smytten.com/blogs/haircare/7-best-anti-dandruff-shampoos-in-india-2024 | Click here |
| 11 | cittaworld.com | https://cittaworld.com/blogs/skin-care-guides/9-best-anti-dandruff-shampoo-for-men-in-india-2026 | Click here |
| 12 | cutiskart.com | https://www.cutiskart.com/blog/best-anti-dandruff-shampoo/ | Click here |
| 13 | pharmeasy.in | https://pharmeasy.in/health-care/products/anti-dandruff-shampoo-clears-away-dandruff-flakes-relief-from-itching-3927387 | Click here |
| 14 | drsakhiyas.com | https://drsakhiyas.com/blogs/skin-care/best-anti-dandruff-shampoo-suggested-by-dermatologist-in-india | Click here |
| 15 | smytten.com | https://smytten.com/blogs/haircare/8-best-anti-dandruff-shampoos-for-men-in-india | Click here |
Question 2.4
Which sulfate free shampoo is best in India?
Myntra leads, ahead of Smytten, Svarasa, SMUSH and Ashpveda. A fashion platform and a sampling platform take the first two ranks. Skinsort, an ingredient database, is cited but not ranked because it sells nothing.
Top 5 brands named
- Rank 1Myntra
- Rank 2Smytten
- Rank 3Svarasa
- Rank 4SMUSH
- Rank 5Ashpveda
Top 15 citations
| # | Citation domain | Citation URL | Actual page |
|---|---|---|---|
| 1 | myntra.com | https://www.myntra.com/sulphate-free-shampoo | Click here |
| 2 | cashkaro.com | https://cashkaro.com/blog/best-sulphate-free-shampoo-list-and-brands-in-india-product-reviews/22757 | Click here |
| 3 | smytten.com | https://smytten.com/blogs/haircare/7-best-sulphate-free-shampoos-for-healthy-hair | Click here |
| 4 | svarasa.shop | https://svarasa.shop/blogs/news/best-sulfate-free-shampoo-in-india-2026-top-picks | Click here |
| 5 | skinsort.com | https://skinsort.com/products/sulfate-free-shampoos-from-indian-brands | Click here |
| 6 | cerisenaturals.com | https://cerisenaturals.com/blogs/organic-skin-care/sulfate-paraben-free-shampoo | Click here |
| 7 | letssmush.com | https://www.letssmush.com/blogs/news/best-sulphate-free-shampoos-in-india-in | Click here |
| 8 | ashpveda.com | https://www.ashpveda.com/blogs/hair-care/best-sulphate-and-paraben-free-shampoos | Click here |
| 9 | budsandberries.in | https://www.budsandberries.in/collections/sulphate-and-paraben-free-shampoo | Click here |
| 10 | thebeautysailor.com | https://www.thebeautysailor.com/collections/sulphate-and-paraben-free-shampoo | Click here |
| 11 | dove-india.com | https://www.dove-india.com/collections/sulphate-and-paraben-free-shampoo | Click here |
| 12 | traya.health | https://traya.health/blogs/hair-solution/best-sulphate-and-paraben-free-shampoos-in-india | Click here |
| 13 | apollopharmacy.in | https://www.apollopharmacy.in/blogs/article/sulphate-free-shampoos-worth-it-for-curly-indian-hair | Click here |
| 14 | amazon.in | https://www.amazon.in/sulphate-free-shampoo-for-curly-hair/s?k=sulphate+free+shampoo+for+curly+hair | Click here |
| 15 | clinikally.com | https://www.clinikally.com/collections/sulfate-sulphate-free-shampoo | Click here |
Question 2.5
Which hair colour brand is best in India?
Deyga leads, ahead of Apollo 247, Iba, Indus Valley and Indalo. Apollo's health app supplies the first citation. Small herbal and natural brands take every slot, and the large hair colour makers are not named.
Top 5 brands named
- Rank 1Deyga
- Rank 2Apollo 247
- Rank 3Iba
- Rank 4Indus Valley
- Rank 5Indalo
Top 15 citations
| # | Citation domain | Citation URL | Actual page |
|---|---|---|---|
| 1 | apollo247.com | https://www.apollo247.com/health-topics/general-medical-consultation/best-hair-colour-brands-india | Click here |
| 2 | ibacosmetics.com | https://ibacosmetics.com/blogs/iba-blogs/top-hair-colour-brands-in-india-for-all-hair-types | Click here |
| 3 | indianretailer.com | https://www.indianretailer.com/article/retail-business/beauty-wellness/9-best-hair-color-brands-india-every-shade-and-style | Click here |
| 4 | lbb.in | https://lbb.in/bangalore/best-hair-colour-brands/ | Click here |
| 5 | deyga.in | https://deyga.in/blogs/news/top-10-hair-colour-brands-in-india | Click here |
| 6 | deyga.in | https://deyga.in/en-ae/blogs/news/top-10-hair-colour-brands-in-india | Click here |
| 7 | yutikanatural.com | https://www.yutikanatural.com/top-10-best-hair-color-brands-in-india-for-2025/ | Click here |
| 8 | indalo.in | https://indalo.in/blogs/news/best-hair-colours-brands-in-india | Click here |
| 9 | geetanjalisalon.com | https://www.geetanjalisalon.com/beat-the-heat-best-ammonia-free-hair-colour-trends-for-summer-2026 | Click here |
| 10 | amazon.in | https://www.amazon.in/ammonia-free-hair-colour/s?k=ammonia+free+hair+colour | Click here |
| 11 | indalo.in | https://indalo.in/collections/ammonia-free-hair-colors | Click here |
| 12 | myntra.com | https://www.myntra.com/ammonia-free-hair-color | Click here |
| 13 | nykaa.com | https://www.nykaa.com/dp/ammonia-free-hair-color | Click here |
| 14 | buyindusvalley.in | https://www.buyindusvalley.in/blogs/news/best-organic-hair-colour-for-grey-hair-without-damage-2026-guide | Click here |
| 15 | iberiaskinbrands.in | https://iberiaskinbrands.in/blogs/category/how-to-cover-gray-hair-at-home-step-by-step-guide | Click here |
Category 3 of 5
Makeup and cosmetics
Five questions about makeup: the best lipstick brand, the best foundation for Indian skin tones, the best kajal or eyeliner, the best affordable makeup brand, and the best compact powder in India.
Top 5 brands
| # | Brand | Type | Visibility | Share |
|---|---|---|---|---|
| 1 | SUGAR | Makeup brand | 40.0% | |
| 2 | Myntra | Fashion platform | 36.0% | |
| 3 | Iba | Beauty brand | 36.0% | |
| 4 | Typsy Beauty | Makeup brand | 36.0% | |
| 5 | Nykaa | Beauty retailer | 20.0% |
Top 10 cited domains
| # | Domain | Citations | Share | Citation volume |
|---|---|---|---|---|
| 1 | sugarcosmetics.com | 7 | 9.3% | |
| 2 | nykaa.com | 6 | 8.0% | |
| 3 | typsybeauty.com | 5 | 6.7% | |
| 4 | ibacosmetics.com | 4 | 5.3% | |
| 5 | smytten.com | 4 | 5.3% | |
| 6 | cashkaro.com | 3 | 4.0% | |
| 7 | myntra.com | 3 | 4.0% | |
| 8 | blog.myntra.com | 2 | 2.7% | |
| 9 | khushibeautycentre.com | 2 | 2.7% | |
| 10 | lakmeindia.com | 2 | 2.7% |
Question level summary
| # | Question | Top 5 brands | Top 5 citation domains |
|---|---|---|---|
| 3.1 | Which lipstick brand is best in India? |
|
|
| 3.2 | Which foundation is best for Indian skin tones? |
|
|
| 3.3 | Which kajal or eyeliner brand is best in India? |
|
|
| 3.4 | Which affordable makeup brand is best in India? |
|
|
| 3.5 | Which compact powder is best in India? |
|
|
Question 3.1
Which lipstick brand is best in India?
Iba leads, ahead of Typsy Beauty, mCaffeine, Khushi Beauty Centre and Recode. The first three citations are each brand's own shop. Lakme and Maybelline, the best known lipstick brands, are not ranked; a beauty salon ranks fourth through its blog.
Top 5 brands named
- Rank 1Iba
- Rank 2Typsy Beauty
- Rank 3mCaffeine
- Rank 4Khushi Beauty Centre
- Rank 5Recode
Top 15 citations
| # | Citation domain | Citation URL | Actual page |
|---|---|---|---|
| 1 | ibacosmetics.com | https://ibacosmetics.com/blogs/iba-blogs/top-lipstick-brands-for-indian-skin-tone | Click here |
| 2 | typsybeauty.com | https://typsybeauty.com/blogs/lips/best-lipstick-brands-in-india | Click here |
| 3 | mcaffeine.com | https://www.mcaffeine.com/blogs/news/top-lipstick-brands-in-india | Click here |
| 4 | credihealth.com | https://www.credihealth.com/blog/the-best-brand-of-lipstick-in-india | Click here |
| 5 | khushibeautycentre.com | https://www.khushibeautycentre.com/blogs/khushibeauty-diary/top-10-lipstick-brands-in-india-for-2026 | Click here |
| 6 | indianretailer.com | https://www.indianretailer.com/article/retail-business/fashion-accessories/10-best-lipstick-brands-india-every-woman-needs-try | Click here |
| 7 | khushibeautycentre.com | https://www.khushibeautycentre.com/blogs/khushibeauty-diary/top-10-lipstick-brands-in-india-2026 | Click here |
| 8 | typebeautyinc.com | https://www.typebeautyinc.com/blogs/blog/the-15-best-lipstick-brands-in-india-for-2025 | Click here |
| 9 | guidebytips.com | https://guidebytips.com/best-lipstick-brand-in-india/ | Click here |
| 10 | makeupbrands.org | https://www.makeupbrands.org/lipstick-brands-list/ | Click here |
| 11 | mcaffeine.com | https://www.mcaffeine.com/blogs/news/best-long-lasting-lipsticks-in-india | Click here |
| 12 | sugarcosmetics.com | https://www.sugarcosmetics.com/blogs/the-sugar-dairies/matte-lipstick-that-wont-quit-transfer-proof-12hr-wear-on-indian-skin | Click here |
| 13 | shop.recodestudios.com | https://shop.recodestudios.com/blogs/beauty/best-lipstick-under-500-in-india-liquid-lipsticks-lip-crayons | Click here |
| 14 | myntra.com | https://www.myntra.com/lipstick | Click here |
| 15 | nykaa.com | https://www.nykaa.com/makeup/lips/lipstick/c/249 | Click here |
Question 3.2
Which foundation is best for Indian skin tones?
SUGAR leads, ahead of Iba, Albon Cosmetics, Myntra and Nykaa. Myntra's beauty blog is the first citation. Indian makeup brands take the first three ranks, and no international foundation brand is named.
Top 5 brands named
- Rank 1SUGAR
- Rank 2Iba
- Rank 3Albon Cosmetics
- Rank 4Myntra
- Rank 5Nykaa
Top 15 citations
| # | Citation domain | Citation URL | Actual page |
|---|---|---|---|
| 1 | blog.myntra.com | https://blog.myntra.com/best-foundations-for-indian-skin-tone-that-deliver-a-flawless-base/ | Click here |
| 2 | ibacosmetics.com | https://ibacosmetics.com/blogs/iba-blogs/how-to-choose-the-right-foundation-shade-for-indian-skin-tones | Click here |
| 3 | born16.com | https://born16.com/blogs/news/how-to-choose-foundation-for-indian-skin | Click here |
| 4 | nykaa.com | https://www.nykaa.com/beauty-blog/best-foundations-for-indian-skin-tones-2026 | Click here |
| 5 | sugarcosmetics.com | https://www.sugarcosmetics.com/blogs/the-sugar-dairies/how-to-choose-the-right-foundation-for-indian-skin-the-complete-shade-matching-guide-2026 | Click here |
| 6 | alboncosmetics.com | https://alboncosmetics.com/blogs/news/best-foundation-for-indian-skin | Click here |
| 7 | ibacosmetics.com | https://ibacosmetics.com/collections/foundation-for-oily-skin | Click here |
| 8 | sugarcosmetics.com | https://www.sugarcosmetics.com/blogs/the-sugar-dairies/lightweight-foundation-oily-skin-india-guide | Click here |
| 9 | smytten.com | https://smytten.com/blogs/makeup/checklist-for-choosing-the-best-foundation-for-indian-skin | Click here |
| 10 | dawaadost.com | https://www.dawaadost.com/blog/top-5-best-foundations-for-indian-skin-tone-achieve-a-flawless-look-with-perfect-match | Click here |
| 11 | moirabeauty.in | https://moirabeauty.in/blogs/news/best-face-foundation-for-oily-skin-in-india | Click here |
| 12 | nykaa.com | https://www.nykaa.com/makeup/face/face-foundation/c/228 | Click here |
| 13 | lakmeindia.com | https://www.lakmeindia.com/collections/foundations | Click here |
| 14 | fabbon.com | https://fabbon.com/articles/makeup/15-best-foundations-for-indian-skin-tones | Click here |
| 15 | sugarcosmetics.com | https://www.sugarcosmetics.com/blogs/the-sugar-dairies/sugar-foundation-shades-match-guide-indian-skin-2026 | Click here |
Question 3.3
Which kajal or eyeliner brand is best in India?
SUGAR leads, ahead of Nykaa, Amazon, The Bold Eye and Recode. SUGAR's own kajal page is the first citation. The Bold Eye sells its own eye makeup and ranks through its own guide.
Top 5 brands named
- Rank 1SUGAR
- Rank 2Nykaa
- Rank 3Amazon
- Rank 4The Bold Eye
- Rank 5Recode
Top 15 citations
| # | Citation domain | Citation URL | Actual page |
|---|---|---|---|
| 1 | sugarcosmetics.com | https://www.sugarcosmetics.com/blogs/the-sugar-dairies/best-kajal-in-india | Click here |
| 2 | lbb.in | https://lbb.in/delhi/best-kajal-sticks-to-shop-online-for-sensitive-eyes/ | Click here |
| 3 | cashkaro.com | https://cashkaro.com/blog/10-best-kajal-brands-complete-guide-with-price-range/76832 | Click here |
| 4 | theboldeye.com | https://theboldeye.com/blogs/best-eye-products/kajal | Click here |
| 5 | shop.recodestudios.com | https://shop.recodestudios.com/collections/best-kajals-in-india | Click here |
| 6 | urbancompany.com | https://www.urbancompany.com/blog/makeup-must-haves-best-waterproof-eyeliner-brands-in-india | Click here |
| 7 | amazon.in | https://www.amazon.in/Eyeliners/b?ie=UTF8&node=1374368031 | Click here |
| 8 | typsybeauty.com | https://typsybeauty.com/blogs/eyes/best-kajal-for-sensitive-eyes-waterline-in-india | Click here |
| 9 | sugarcosmetics.com | https://www.sugarcosmetics.com/blogs/the-sugar-dairies/best-kajal-for-sensitive-eyes-in-india-2026-safe-waterproof-picks | Click here |
| 10 | nykaa.com | https://www.nykaa.com/kajal-collection/best-smudge-proof-kajal-online-sale/c/5859 | Click here |
| 11 | rubysorganics.in | https://rubysorganics.in/blogs/beauty/kajal-for-sensitive-eyes | Click here |
| 12 | cashkaro.com | https://cashkaro.com/blog/best-waterproof-eyeliners-in-india/249495 | Click here |
| 13 | nykaa.com | https://www.nykaa.com/makeup/eyes/kajal/c/687 | Click here |
| 14 | lakmeindia.com | https://www.lakmeindia.com/collections/kajal-kohl | Click here |
| 15 | maybelline.co.in | https://www.maybelline.co.in/all-products/eyes/kajal | Click here |
Question 3.4
Which affordable makeup brand is best in India?
Typsy Beauty leads, ahead of Myntra, Smytten, Good Karma and Luxiora Cosmetics. Typsy supplies two of the first three citations. Good Karma is a contract manufacturer that makes cosmetics for other brands, ranked through its brand list.
Top 5 brands named
- Rank 1Typsy Beauty
- Rank 2Myntra
- Rank 3Smytten
- Rank 4Good Karma
- Rank 5Luxiora Cosmetics
Top 15 citations
| # | Citation domain | Citation URL | Actual page |
|---|---|---|---|
| 1 | blog.myntra.com | https://blog.myntra.com/best-affordable-makeup-brands-in-2026/ | Click here |
| 2 | typsybeauty.com | https://typsybeauty.com/blogs/makeup/best-makeup-brands-in-india | Click here |
| 3 | typsybeauty.com | https://typsybeauty.com/blogs/makeup/10-drugstore-makeup-brands-that-beat-high-end-products | Click here |
| 4 | thegoodkarmawellness.com | https://thegoodkarmawellness.com/top-50-cosmetic-brands-in-india/ | Click here |
| 5 | luxioracosmetics.com | https://www.luxioracosmetics.com/blogs/news/top-5-best-makeup-brands-in-india-for-women | Click here |
| 6 | paisawapas.com | https://www.paisawapas.com/shoptalk/top-makeup-brands-in-india/ | Click here |
| 7 | smytten.com | https://smytten.com/blogs/makeup/12-budget-makeup-ideas-every-indian-girl-needs | Click here |
| 8 | chandigarhlocal.com | https://www.chandigarhlocal.com/affordable-makeup-brands-in-india/ | Click here |
| 9 | imagiccosmetics.in | https://www.imagiccosmetics.in/post/top-affordable-makeup-brands-in-india-for-budget-beauty-products-india | Click here |
| 10 | sevenseascosmetics.com | https://sevenseascosmetics.com/blogs/blogs/best-makeup-brands | Click here |
| 11 | smytten.com | https://smytten.com/blogs/makeup/7-budget-makeup-looks-every-indian-girl-needs | Click here |
| 12 | ibacosmetics.com | https://ibacosmetics.com/blogs/iba-blogs/top-10-makeup-brands-in-india-for-everyday-to-bridal-looks | Click here |
| 13 | charmacyworld.com | https://charmacyworld.com/blogs/news/budget-makeup-products-india | Click here |
| 14 | blog.airblack.com | https://blog.airblack.com/best-makeup-brands-india | Click here |
| 15 | stylecraze.com | https://www.stylecraze.com/articles/india-cosmetic-brands/ | Click here |
Question 3.5
Which compact powder is best in India?
Allure Cosmetics leads, ahead of Tira, Myntra, Purplle and Forever52. A cashback site is the first citation. Tira, Reliance's beauty store, ranks second, and Nykaa's listing is cited but Nykaa is not ranked here.
Top 5 brands named
- Rank 1Allure Cosmetics
- Rank 2Tira
- Rank 3Myntra
- Rank 4Purplle
- Rank 5Forever52
Top 15 citations
| # | Citation domain | Citation URL | Actual page |
|---|---|---|---|
| 1 | cashkaro.com | https://cashkaro.com/blog/best-compact-powder-brands-in-india/35037 | Click here |
| 2 | nykaa.com | https://www.nykaa.com/beauty-blog/the-best-compact-powders-under-inr-500 | Click here |
| 3 | tirabeauty.com | https://www.tirabeauty.com/collection/makeup-face-compact | Click here |
| 4 | allurecosmetics.in | https://www.allurecosmetics.in/collections/compact | Click here |
| 5 | dealivore.in | https://www.dealivore.in/blog/best-compact-powder | Click here |
| 6 | justdial.com | https://www.justdial.com/list/explore-5-affordable-compact-powder-brands-in-india-for-the-perfect-makeup-look?wkwebview=1 | Click here |
| 7 | forever52.in | https://www.forever52.in/collections/compact-powder | Click here |
| 8 | cathydoll.in | https://cathydoll.in/blogs/news/best-compact-powder-for-oily-skin-india | Click here |
| 9 | lbb.in | https://lbb.in/all/best-compact-powder/ | Click here |
| 10 | sugarcosmetics.com | https://www.sugarcosmetics.com/blogs/the-sugar-dairies/compact-powder-oily-skin-humidity-shine-control-2026 | Click here |
| 11 | purplle.com | https://www.purplle.com/collections/compact-powder-for-oily-skin | Click here |
| 12 | myntra.com | https://www.myntra.com/best-compact-powder-for-daily-use | Click here |
| 13 | typsybeauty.com | https://typsybeauty.com/blogs/news/guide-to-choosing-the-right-compact-powder | Click here |
| 14 | smytten.com | https://smytten.com/blogs/makeup/how-to-find-the-best-compact-powder-for-dusky-skin-in-india | Click here |
| 15 | myntra.com | https://www.myntra.com/compact | Click here |
Category 4 of 5
Oral care, bath and grooming
Five questions about daily care: the best toothpaste, the best bathing soap or body wash, the best deodorant for men, the best beard trimmer, and the best sanitary pad brand in India.
Top 5 brands
| # | Brand | Type | Visibility | Share |
|---|---|---|---|---|
| 1 | Flipkart | Marketplace | 36.0% | |
| 2 | Smytten | Beauty sampling | 32.0% | |
| 3 | Clove Oral Care | Oral care brand | 20.0% | |
| 4 | mCaffeine | D2C beauty brand | 20.0% | |
| 5 | Azah | Hygiene brand | 20.0% |
Top 10 cited domains
| # | Domain | Citations | Share | Citation volume |
|---|---|---|---|---|
| 1 | flipkart.com | 5 | 6.7% | |
| 2 | cashkaro.com | 4 | 5.3% | |
| 3 | smytten.com | 4 | 5.3% | |
| 4 | en.wikipedia.org | 3 | 4.0% | |
| 5 | indianretailer.com | 3 | 4.0% | |
| 6 | blissnatural.in | 2 | 2.7% | |
| 7 | cloveoralcare.com | 2 | 2.7% | |
| 8 | dawaadost.com | 2 | 2.7% | |
| 9 | grabon.in | 2 | 2.7% | |
| 10 | moglix.com | 2 | 2.7% |
Question level summary
| # | Question | Top 5 brands | Top 5 citation domains |
|---|---|---|---|
| 4.1 | Which toothpaste brand is best in India? |
|
|
| 4.2 | Which bathing soap or body wash is best in India? |
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|
| 4.3 | Which deodorant or body spray is best for men in India? |
|
|
| 4.4 | Which beard trimmer is best for men in India? |
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|
| 4.5 | Which sanitary pad brand is best in India? |
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|
Question 4.1
Which toothpaste brand is best in India?
Clove Oral Care leads, ahead of Colgate, Cosmodontist, Little Pearls Dental and Sensodyne. Colgate ranks second through its own site. Two dental clinics rank third and fourth through their own toothpaste lists, and Wikipedia is the first citation.
Top 5 brands named
- Rank 1Clove Oral Care
- Rank 2Colgate
- Rank 3Cosmodontist
- Rank 4Little Pearls Dental
- Rank 5Sensodyne
Top 15 citations
| # | Citation domain | Citation URL | Actual page |
|---|---|---|---|
| 1 | en.wikipedia.org | https://en.wikipedia.org/wiki/List_of_toothpaste_brands | Click here |
| 2 | cashkaro.com | https://cashkaro.com/blog/best-toothpaste-brands-in-india/167496 | Click here |
| 3 | colgate.com | https://www.colgate.com/en-in/oral-health/selecting-dental-products/five-types-of-dentist-recommended-toothpaste-0714 | Click here |
| 4 | cosmodontistindia.com | https://www.cosmodontistindia.com/blog/top-best-toothpaste-india | Click here |
| 5 | littlepearlsdentalcare.com | https://littlepearlsdentalcare.com/best-toothpaste-in-india/ | Click here |
| 6 | cloveoralcare.com | https://cloveoralcare.com/pages/top-10-toothpastes-in-india-for-complete-oral-health-2026-edition | Click here |
| 7 | toothpasteindia.com | https://toothpasteindia.com/blog/top-10-best-toothpaste-brands-in-india/ | Click here |
| 8 | indianretailer.com | https://www.indianretailer.com/article/retail-business/fmcg/7-best-toothpaste-brands-india-healthy-and-bright-smile | Click here |
| 9 | oracura.in | https://oracura.in/blogs/blog/top-10-natural-toothpastes-in-india-2026 | Click here |
| 10 | sensodyne.in | https://www.sensodyne.in/ | Click here |
| 11 | dentalkrafts.com | https://dentalkrafts.com/blog/top-best-toothpastes-india | Click here |
| 12 | cloveoralcare.com | https://cloveoralcare.com/pages/best-toothpaste-in-india-to-buy-in-2026-top-10-comparison | Click here |
| 13 | apollopharmacy.in | https://www.apollopharmacy.in/blog/article/best-herbal-toothpaste-that-are-fluoride-free | Click here |
| 14 | thevaidshala.com | https://www.thevaidshala.com/blogs/vaidshala-blog/best-chemical-free-toothpaste-in-india-2026-ranked-and-reviewed | Click here |
| 15 | dente91.com | https://dente91.com/products/dente91-sensitive-toothpaste | Click here |
Question 4.2
Which bathing soap or body wash is best in India?
mCaffeine leads, ahead of Bella Vita, Smytten, Salty Secrets and Deyga. Direct to consumer brands take every slot, each cited through its own shop. Lux, Dove, Lifebuoy and the other supermarket soaps are not named.
Top 5 brands named
- Rank 1mCaffeine
- Rank 2Bella Vita
- Rank 3Smytten
- Rank 4Salty Secrets
- Rank 5Deyga
Top 15 citations
| # | Citation domain | Citation URL | Actual page |
|---|---|---|---|
| 1 | nourishmantra.in | https://nourishmantra.in/blogs/news/best-quality-bathing-soap-in-india | Click here |
| 2 | cashkaro.com | https://cashkaro.com/thegoodlookbook/best-soap-brands-in-india/ | Click here |
| 3 | mcaffeine.com | https://www.mcaffeine.com/blogs/news/top-10-body-wash-brands-in-india | Click here |
| 4 | smytten.com | https://smytten.com/blogs/bath-body/how-to-choose-the-best-soap-for-your-skin-in-india | Click here |
| 5 | dawaadost.com | https://www.dawaadost.com/blog/top-10-best-bathing-soaps-in-india-for-healthy-glowing-skin-in-2024 | Click here |
| 6 | healu360.com | https://www.healu360.com/blog/top-10-best-soaps-in-india-for-all-skin-types | Click here |
| 7 | saltysecrets.in | https://saltysecrets.in/blogs/news/top-10-soap-brands-in-india | Click here |
| 8 | theloveco.in | https://theloveco.in/blogs/journal/best-body-wash-india-2026 | Click here |
| 9 | bellavitaorganic.com | https://bellavitaorganic.com/collections/body-wash | Click here |
| 10 | blog.myntra.com | https://blog.myntra.com/best-body-washes-in-india/ | Click here |
| 11 | deyga.in | https://deyga.in/blogs/news/top-10-body-wash-in-india | Click here |
| 12 | en.wikipedia.org | https://en.wikipedia.org/wiki/Margo_(soap) | Click here |
| 13 | justhuman.co.in | https://justhuman.co.in/blogs/articles/top-10-body-wash-in-india | Click here |
| 14 | shoprythm.com | https://www.shoprythm.com/blogs/skin-care/best-soap-for-dry-skin-in-india | Click here |
| 15 | nykaaman.com | https://www.nykaaman.com/personal-care/bath-shower/body-wash-shower-gels/c/7314 | Click here |
Question 4.3
Which deodorant or body spray is best for men in India?
Smytten leads, ahead of Flipkart, DawaaDost, Mintly and Lyla Blanc. A sampling platform tops a deodorant question, and an online pharmacy ranks third. The best known body spray brands are not named.
Top 5 brands named
- Rank 1Smytten
- Rank 2Flipkart
- Rank 3DawaaDost
- Rank 4Mintly
- Rank 5Lyla Blanc
Top 15 citations
| # | Citation domain | Citation URL | Actual page |
|---|---|---|---|
| 1 | flipkart.com | https://www.flipkart.com/beauty-and-grooming/fragrances/deodorants/men~ideal-for/pr?sid=g9b%2C0yh%2Cvp1 | Click here |
| 2 | smytten.com | https://smytten.com/blogs/skincare/best-deodorant-for-men-india-summer-your-faq-answered | Click here |
| 3 | dawaadost.com | https://www.dawaadost.com/blog/top-10-best-deodorant-for-men-in-india-2025 | Click here |
| 4 | trymintly.com | https://www.trymintly.com/blogs/top-10-deodorants-to-buy-in-india | Click here |
| 5 | blog.flash.co | https://blog.flash.co/deodorant/top-10-mens-deodorants-for-lasting-freshness/ | Click here |
| 6 | lylablanc.in | https://www.lylablanc.in/blogs/perfumes/top-5-best-deodorants-for-men-and-women-in-india-2026 | Click here |
| 7 | grabon.in | https://www.grabon.in/indulge/shopping-tips/10-best-deodorant-for-men-india/ | Click here |
| 8 | cashkaro.com | https://cashkaro.com/thegoodlookbook/10-best-deodorant-brands-in-india/ | Click here |
| 9 | smytten.com | https://smytten.com/blogs/fragrance/12-best-affordable-body-sprays-in-india-2024 | Click here |
| 10 | armafperfume.com | https://armafperfume.com/collections/deodorant-for-men | Click here |
| 11 | flipkart.com | https://www.flipkart.com/beauty-and-grooming/fragrances/deodorants/deodorant-spray/pr?sid=g9b%2C0yh%2Cvp1%2C0kb | Click here |
| 12 | cashkaro.com | https://cashkaro.com/blog/best-body-spray-for-men-in-india/161422 | Click here |
| 13 | perfume24x7.com | https://www.perfume24x7.com/blogs/perfume-fashion/top-10-quality-deodorant-sticks-in-india | Click here |
| 14 | smytten.com | https://smytten.com/blogs/fragrance/8-best-summer-deodorants-for-men-in-india | Click here |
| 15 | ramsonsperfumes.com | https://ramsonsperfumes.com/blogs/news/the-best-long-lasting-deodorant-in-india-for-males | Click here |
Question 4.4
Which beard trimmer is best for men in India?
Flipkart leads, ahead of Bombay Shaving Co, Moglix, Amazon and Croma. Four of five ranked names are stores. Philips, a leading trimmer maker, is not named, and product review sites fill the rest of the citations.
Top 5 brands named
- Rank 1Flipkart
- Rank 2Bombay Shaving Co
- Rank 3Moglix
- Rank 4Amazon
- Rank 5Croma
Top 15 citations
| # | Citation domain | Citation URL | Actual page |
|---|---|---|---|
| 1 | flipkart.com | https://www.flipkart.com/health-personal-care-appliances/personal-care-appliances/trimmers/pr?sid=zlw%2C79s%2Cby3 | Click here |
| 2 | indianretailer.com | https://www.indianretailer.com/article/fashion-beauty/beauty-wellness/top-5-trimmer-brands-men-india-2026 | Click here |
| 3 | dressingschool.com | https://dressingschool.com/blog/best-trimmer-for-men-in-india-2026-7-top-picks-compared/ | Click here |
| 4 | reviewsky.in | https://reviewsky.in/beard-trimmer-for-men/ | Click here |
| 5 | thefitreviewer.in | https://thefitreviewer.in/best-beard-trimmer-for-men-in-india/ | Click here |
| 6 | producthunter.in | https://www.producthunter.in/beauty/best-beard-trimmers-india-2026 | Click here |
| 7 | croma.com | https://www.croma.com/unboxed/best-trimmers-under-rs-2000-for-men-in-2025 | Click here |
| 8 | vijaysales.com | https://www.vijaysales.com/blog-listing/best-trimmer-brands-in-india | Click here |
| 9 | moglix.com | https://www.moglix.com/articles/top-10-trimmer-brands-in-india-2026 | Click here |
| 10 | cashmila.com | https://cashmila.com/blog/best-trimmers-grooming-kits-india | Click here |
| 11 | flipkart.com | https://www.flipkart.com/q/beard-trimmer | Click here |
| 12 | amazon.in | https://www.amazon.in/Mens-Beard-Moustache-Trimmers/b?ie=UTF8&node=26953424031 | Click here |
| 13 | moglix.com | https://www.moglix.com/alp/trimmers-under-2000 | Click here |
| 14 | bombayshavingcompany.com | https://www.bombayshavingcompany.com/pages/trimmers-for-men | Click here |
| 15 | lifelongindiaonline.com | https://www.lifelongindiaonline.com/collections/trimmers | Click here |
Question 4.5
Which sanitary pad brand is best in India?
Azah leads, ahead of Plush, Bliss Natural, Fabpad and Zoy. Every ranked brand is a newer direct to consumer maker cited through its own shop. Whisper and Stayfree, the largest pad brands, are not named.
Top 5 brands named
- Rank 1Azah
- Rank 2Plush
- Rank 3Bliss Natural
- Rank 4Fabpad
- Rank 5Zoy
Top 15 citations
| # | Citation domain | Citation URL | Actual page |
|---|---|---|---|
| 1 | indianretailer.com | https://www.indianretailer.com/article/retail-business/retail/top-7-sanitary-pad-brands-india-popular-choices | Click here |
| 2 | azah.in | https://azah.in/blogs/periods-beyond/top-10-sanitary-pad-brands-in-india-2026-compare-features-prices-protection | Click here |
| 3 | plushforher.com | https://www.plushforher.com/products/pads | Click here |
| 4 | grabon.in | https://www.grabon.in/indulge/shopping-tips/best-sanitary-pads-india/ | Click here |
| 5 | blissnatural.in | https://www.blissnatural.in/blogs/news/top-10-sanitary-pads-for-heavy-flow | Click here |
| 6 | factsmostly.com | https://www.factsmostly.com/famous-sanitary-pad-brands-in-india/ | Click here |
| 7 | en.wikipedia.org | https://en.wikipedia.org/wiki/Eco_Femme | Click here |
| 8 | flipkart.com | https://www.flipkart.com/fabpad-organic-cotton-ultra-thin-rash-free-biodegradable-eco-friendly-sanitary-pads-period-napkins-disposable-cover-medium-flow-pack-24-pad/p/itm9ee46ab9d11c9 | Click here |
| 9 | imarcgroup.com | https://www.imarcgroup.com/blog/indian-sanitary-napkin-companies | Click here |
| 10 | riopads.in | https://www.riopads.in/product/best-heavy-flow-sanitary-pads | Click here |
| 11 | nuawoman.com | https://nuawoman.com/sanitary-pads | Click here |
| 12 | blissnatural.in | https://www.blissnatural.in/blogs/news/best-organic-sanitary-pads | Click here |
| 13 | zoycare.com | https://zoycare.com/blogs/news/best-organic-sanitary-pads-in-india | Click here |
| 14 | fabpad.in | https://fabpad.in/products/organic-cotton-disposable-sanitary-pads | Click here |
| 15 | couponzguru.com | https://www.couponzguru.com/content/top-10-sanitary-pads-brands-in-india/ | Click here |
Category 5 of 5
Safety, ingredients and buying
Five questions about buying safely: spotting a fake cosmetic, cruelty free brands, whether cosmetics need a licence, GST on shampoo, soap and cosmetics, and how to complain about a skin reaction in India.
Top 5 brands
| # | Brand | Type | Visibility | Share |
|---|---|---|---|---|
| 1 | CDSCO | Regulator | 44.0% | |
| 2 | Ratifye | Brand protection | 20.0% | |
| 3 | Myntra | Fashion platform | 20.0% | |
| 4 | Busy | Billing software | 20.0% | |
| 5 | Good Choice India | Online store | 16.0% |
Top 10 cited domains
| # | Domain | Citations | Share | Citation volume |
|---|---|---|---|---|
| 1 | cdsco.gov.in | 8 | 10.7% | |
| 2 | cliniexperts.com | 3 | 4.0% | |
| 3 | petaindia.com | 3 | 4.0% | |
| 4 | busy.in | 2 | 2.7% | |
| 5 | pmc.ncbi.nlm.nih.gov | 2 | 2.7% | |
| 6 | thebetterindia.com | 2 | 2.7% | |
| 7 | adityabirlacapital.com | 1 | 1.3% | |
| 8 | advdharmendraassociates.in | 1 | 1.3% | |
| 9 | apnilaw.com | 1 | 1.3% | |
| 10 | artixio.com | 1 | 1.3% |
Question level summary
| # | Question | Top 5 brands | Top 5 citation domains |
|---|---|---|---|
| 5.1 | How can I tell if a cosmetic or skincare product is fake in India? |
|
|
| 5.2 | Which beauty brands in India are cruelty free? |
|
|
| 5.3 | Do cosmetics need a licence or approval to be sold in India? |
|
|
| 5.4 | How much GST is charged on shampoo, soap and cosmetics in India? |
|
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| 5.5 | How do I complain about a skin reaction to a cosmetic product in India? |
|
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Question 5.1
How can I tell if a cosmetic or skincare product is fake in India?
Ratifye leads, ahead of Good Choice India, Onearvo Ventures, MEANT and CDSCO. Brand protection and verification firms write the answer, and the regulator ranks only fifth. No beauty retailer is ranked.
Top 5 brands named
- Rank 1Ratifye
- Rank 2Good Choice India
- Rank 3Onearvo Ventures
- Rank 4MEANT
- Rank 5CDSCO
Top 15 citations
| # | Citation domain | Citation URL | Actual page |
|---|---|---|---|
| 1 | inkl.com | https://www.inkl.com/news/counterfeit-cosmetics-are-flooding-indian-markets-here-is-how-to-check-any-product-before-you-use-it | Click here |
| 2 | ratifye.ai | https://ratifye.ai/blog/how-to-spot-fake-cosmetics-skincare-india | Click here |
| 3 | goodchoiceindia.com | https://goodchoiceindia.com/blogs/blogs-1/how-to-find-fake-beauty-products-online-in-india | Click here |
| 4 | mymeant.com | https://mymeant.com/blogs/meant-for-you/fake-beauty-products-problem-india | Click here |
| 5 | onearvoventures.com | https://onearvoventures.com/secure-qr-codes-identify-fake-beauty-products-india/ | Click here |
| 6 | timeslife.com | https://timeslife.com/fashion-beauty/counterfeit-cosmetics-are-flooding-indian-markets-here-is-how-to-check-any-product-before-you-use-it/articleshow/134323275.html | Click here |
| 7 | bebeautiful.in | https://www.bebeautiful.in/all-things-makeup/everyday/the-difference-between-fake-and-original-beauty-products | Click here |
| 8 | cdsco.gov.in | https://cdsco.gov.in/opencms/opencms/en/consumer/Guidelines-for-Spurious-Drugs/ | Click here |
| 9 | safetyinbeauty.com | https://safetyinbeauty.com/fake-beauty-products-are-on-the-rise-heres-how-to-spot-them/ | Click here |
| 10 | letsverify.tech | https://letsverify.tech/how-to-identify-if-its-original-or-fake-cosmetics/ | Click here |
| 11 | cosmosentials.com | https://www.cosmosentials.com/blogs/news/genuine-vs-fake-skincare-how-to-spot-the-difference-2026-guide | Click here |
| 12 | cosmeticsregulatory.com | https://cosmeticsregulatory.com/blog/misbranded-vs-spurious-cosmetics-india/ | Click here |
| 13 | cdsco.gov.in | https://cdsco.gov.in/opencms/opencms/en/Cosmetics/cosmetics/ | Click here |
| 14 | medicaldialogues.in | https://medicaldialogues.in/news/industry/pharma/cdsco/cdsco-warns-against-2-beauty-creams-over-excessive-heavy-metals-179326 | Click here |
| 15 | deccanherald.com | https://www.deccanherald.com/india/karnataka/bengaluru/ccb-raids-shop-selling-fake-cosmetics-in-bengaluru-1193967.html | Click here |
Question 5.2
Which beauty brands in India are cruelty free?
Myntra leads, ahead of PETA India, Typsy Beauty, SUGAR and Prakati. India banned cosmetic testing on animals in 2014 and the import of animal tested cosmetics soon after. The Beauty Without Bunnies list cited is run by PETA US.
Top 5 brands named
- Rank 1Myntra
- Rank 2PETA India
- Rank 3Typsy Beauty
- Rank 4SUGAR
- Rank 5Prakati
Top 15 citations
| # | Citation domain | Citation URL | Actual page |
|---|---|---|---|
| 1 | blog.myntra.com | https://blog.myntra.com/a-list-of-cruelty-free-makeup-brands-in-india/ | Click here |
| 2 | typsybeauty.com | https://typsybeauty.com/blogs/makeup/vegan-makeup-brands-in-india | Click here |
| 3 | prakati.in | https://prakati.in/embrace-cruelty-free-beauty-top-indian-brands-leading-the-way/ | Click here |
| 4 | petaindia.com | https://www.petaindia.com/living/products/cruelty-free-cosmetics/ | Click here |
| 5 | sugarcosmetics.com | https://www.sugarcosmetics.com/blogs/the-sugar-dairies/10-best-cruelty-free-makeup-brands-in-india-under-1-000-2026 | Click here |
| 6 | youthincmag.com | https://youthincmag.com/cruelty-free-organic-makeup-brands-in-india | Click here |
| 7 | brandspecharcha.com | https://brandspecharcha.com/2025/04/16/top-5-cruelty-free-indian-beauty-brands-you-need-to-know-in-2025/ | Click here |
| 8 | petaindia.com | https://www.petaindia.com/blog/sugar-cosmetics-joins-peta-us-beauty-without-bunnies-animal-test-free-program/ | Click here |
| 9 | gushbeauty.com | https://gushbeauty.com/blogs/gush-101/best-cruelty-free-brands-in-india | Click here |
| 10 | thebetterindia.com | https://thebetterindia.com/284431/vegan-cruelty-free-indian-cosmetics-brands-chemical-free/ | Click here |
| 11 | typebeautyinc.com | https://www.typebeautyinc.com/blogs/blog/best-vegan-makeup-brands-in-india | Click here |
| 12 | skinsort.com | https://skinsort.com/brands/cruelty-free-indian-skincare-brands/page/3 | Click here |
| 13 | petaindia.com | https://www.petaindia.com/blog/peta-india-applauds-new-cosmetics-rules-for-strengthening-import-ban-on-animal-tested-cosmetics/ | Click here |
| 14 | unsweetenedbeauty.com | https://unsweetenedbeauty.com/blogs/news/what-are-the-top-cruelty-free-and-vegan-skincare-brands-available-in-india | Click here |
| 15 | downtoearth.org.in | https://www.downtoearth.org.in/environment/india-bans-import-of-animaltested-beauty-products-46927 | Click here |
Question 5.3
Do cosmetics need a licence or approval to be sold in India?
CDSCO leads, ahead of CliniExperts, ClearTax, FDApals and Freyr. Imported cosmetics must be registered with CDSCO, while Indian makers need a state manufacturing licence. Regulatory consultants, who sell help with both, fill the rest.
Top 5 brands named
- Rank 1CDSCO
- Rank 2CliniExperts
- Rank 3ClearTax
- Rank 4FDApals
- Rank 5Freyr
Top 15 citations
| # | Citation domain | Citation URL | Actual page |
|---|---|---|---|
| 1 | cleartax.in | https://cleartax.in/s/cosmetic-registration-in-india | Click here |
| 2 | cdsco.gov.in | https://cdsco.gov.in/opencms/opencms/en/Cosmetics/cosmetics/ | Click here |
| 3 | legalraasta.com | https://www.legalraasta.com/blog/cosmetic-license-in-india-rules-complete-guide/ | Click here |
| 4 | cliniexperts.com | https://cliniexperts.com/india-regulatory-services/cosmetic/for-manufacturer/cosmetic-manufacturing-license/ | Click here |
| 5 | corpzo.com | https://www.corpzo.com/cosmetic-license | Click here |
| 6 | cosmetic.chemlinked.com | https://cosmetic.chemlinked.com/cosmepedia/india-cosmetic-regulation | Click here |
| 7 | cdsco.gov.in | https://www.cdsco.gov.in/opencms/resources/UploadCDSCOWeb/2022/cos_rules/Cosmetics%20Rules%202020.pdf | Click here |
| 8 | intertek.com | https://www.intertek.com/assuris/cosmetics/regulatory/india-cosmetics-import-registration/ | Click here |
| 9 | cliniexperts.com | https://cliniexperts.com/india-regulatory-services/cosmetic/ | Click here |
| 10 | freyrsolutions.in | https://www.freyrsolutions.in/cosmetic-product-registration-in-india | Click here |
| 11 | cdsco.gov.in | https://cdsco.gov.in/opencms/export/sites/CDSCO_WEB/Pdf-documents/cosmetics/Guidance-Document-on-Registration-and-Import-of-cosmetics-into-India-converted.pdf | Click here |
| 12 | diligencecertification.com | https://www.diligencecertification.com/cosmetic-import-registration/ | Click here |
| 13 | cdscoonline.gov.in | https://www.cdscoonline.gov.in/ | Click here |
| 14 | artixio.com | https://www.artixio.com/post/obtaining-a-cdsco-manufacturing-license-for-domestically-manufactured-cosmetics-in-india | Click here |
| 15 | fdapals.com | https://fdapals.com/cosmetic-regulation/launch-cosmetic-brand-in-india/ | Click here |
Question 5.4
How much GST is charged on shampoo, soap and cosmetics in India?
Busy leads, ahead of IndiaFilings, TaxClue, TwoTax and Bajaj Finserv. Since September 2025 shampoo, hair oil, soap and toothpaste carry 5 percent GST, while makeup and skincare stay at 18 percent. Software and filing firms answer.
Top 5 brands named
- Rank 1Busy
- Rank 2IndiaFilings
- Rank 3TaxClue
- Rank 4TwoTax
- Rank 5Bajaj Finserv
Top 15 citations
| # | Citation domain | Citation URL | Actual page |
|---|---|---|---|
| 1 | busy.in | https://busy.in/gst-rates/beauty-products/ | Click here |
| 2 | twotax.in | https://www.twotax.in/blog-details/new-gst-rates-on-personal-care-and-household-essentials-from-22nd-september-2025-complete-guide | Click here |
| 3 | indiafilings.com | https://www.indiafilings.com/learn/gst-rate-for-perfume-cosmetics-and-toiletries | Click here |
| 4 | taxclue.in | https://taxclue.in/gst-on-cosmetics | Click here |
| 5 | globalcosmeticsnews.com | https://www.globalcosmeticsnews.com/hindustan-unilever-slashes-personal-care-prices-after-gst-rate-c/ | Click here |
| 6 | busy.in | https://busy.in/gst-rates/soap/ | Click here |
| 7 | newsonair.gov.in | https://www.newsonair.gov.in/gst-council-approves-major-rate-cuts-effective-september-22 | Click here |
| 8 | adityabirlacapital.com | https://www.adityabirlacapital.com/abc-of-money/chapter-33-gst-rate-hsn-code-for-beauty-make-up-and-skin-care | Click here |
| 9 | bajajfinserv.in | https://www.bajajfinserv.in/hsn-code-for-cosmetics | Click here |
| 10 | razorpay.com | https://razorpay.com/learn/cosmetic-gst-rate/ | Click here |
| 11 | business-standard.com | https://www.business-standard.com/industry/news/no-gst-cut-for-detergents-cosmetics-surprises-fmcg-firms-analysts-125090700516_1.html | Click here |
| 12 | disytax.com | https://disytax.com/hsn-chapter-33-cosmetics-perfumery-gst/ | Click here |
| 13 | howtoexportimport.com | https://howtoexportimport.com/Rate-of-GST-for-Perfumes-cosmetics-essential-oil-t-5600.aspx | Click here |
| 14 | taxtmi.com | https://www.taxtmi.com/forum/issue?id=120480 | Click here |
| 15 | bajajfinservmarkets.in | https://www.bajajfinservmarkets.in/discover/gst-rate-on-cosmetics-perfumes-and-toiletries | Click here |
Question 5.5
How do I complain about a skin reaction to a cosmetic product in India?
CDSCO leads, ahead of the Consumer Helpline, e-Daakhil, MyConsumerComplaint and Adv Dharmendra Assoc. No formal CDSCO complaint route for cosmetic reactions was found. e-Daakhil has been replaced by e-Jagriti, at e-jagriti.gov.in.
Top 5 brands named
- Rank 1CDSCO
- Rank 2Consumer Helpline
- Rank 3e-Daakhil
- Rank 4MyConsumerComplaint
- Rank 5Adv Dharmendra Assoc
Top 15 citations
| # | Citation domain | Citation URL | Actual page |
|---|---|---|---|
| 1 | ijdvl.com | https://ijdvl.com/adverse-reactions-to-cosmetics-and-methods-of-testing/ | Click here |
| 2 | myconsumercomplaint.in | https://myconsumercomplaint.in/Beauty-Products-Compliant.php | Click here |
| 3 | cdsco.gov.in | https://cdsco.gov.in/opencms/export/sites/CDSCO_WEB/Pdf-documents/cosmetics/Guidancedoccos.pdf | Click here |
| 4 | consumerhelpline.gov.in | https://consumerhelpline.gov.in/faq-details.php?fid=Drugs+and+Cosmetics | Click here |
| 5 | ovid.com | https://www.ovid.com/jnls/iphr/fulltext/10.4103/ijp.ijp_45_18~cosmetovigilance-in-india-need-of-the-day | Click here |
| 6 | pmc.ncbi.nlm.nih.gov | https://pmc.ncbi.nlm.nih.gov/articles/PMC13012747/ | Click here |
| 7 | cdsco.gov.in | https://cdsco.gov.in/opencms/opencms/en/Notifications/Adverse-Drug-Reaction-related-Notifications/ | Click here |
| 8 | cliniexperts.com | https://cliniexperts.com/post-market-surveillance-for-cosmetics-in-india-what-cdsco-expects-after-launch/ | Click here |
| 9 | cdsco.gov.in | https://cdsco.gov.in/opencms/opencms/en/consumer/ | Click here |
| 10 | complainthub.org | https://complainthub.org/national-consumer-helpline-nch/ | Click here |
| 11 | thebetterindia.com | https://thebetterindia.com/344779/world-consumers-rights-day-landmark-judgements-consumer-law-in-india-online-orders/ | Click here |
| 12 | apnilaw.com | https://www.apnilaw.com/legal-articles/how-much-compensation-can-consumer-courts-award-in-india/ | Click here |
| 13 | advdharmendraassociates.in | https://advdharmendraassociates.in/compensation-in-consumer-cases-in-india/ | Click here |
| 14 | india.gov.in | https://www.india.gov.in/category/justice-law-grievances/subcategory/courts-tribunals/details/e-daakhil-portal | Click here |
| 15 | pmc.ncbi.nlm.nih.gov | https://pmc.ncbi.nlm.nih.gov/articles/PMC11040161/ | Click here |
Conclusion
This report is a snapshot. AI engines refresh their sources every week, and the brands that move first tend to hold the top spot. Lakme, Maybelline, Mamaearth, Himalaya, Dove and Nivea are never ranked, and Colgate ranks only second on toothpaste. Iba, a halal certified Indian brand, tops three questions through its own pages.
Read next
The rest of this programme, in the order it makes sense to read.