AEO tech audit
Scans top pages against an AEO rubric of FAQ schema, conversational signals, first paragraph answers. Three tabs: Score, Audit items, Brand pages.
Executive summary
Three short paragraphs explaining the feature and value.
AEO tech audit scans the top pages of the brand against an AEO specific rubric. The rubric covers FAQ schema markup, conversational signals in copy, first paragraph answers, summary blocks, structured content cues, and similar AI readable signals. The output is a pillar score showing how AEO ready the brand pages are for AI chat surfaces.
Three tabs split the result. Score shows the headline AEO audit number, delta since last scan, AI written insight on the biggest current gap, and a prioritised remediation list for the next sprint. Audit items shows per check pass rates across the entire brand page set. Brand pages drills into specific URL failings with line level detail.
AEO tech audit pairs with AEO visibility on the scoring side. Tech audit tells you whether your pages are structurally ready for AI chat surfaces to cite them. Visibility tells you whether AI chat surfaces actually cite them. Both move together when remediation works, and the visibility lift typically follows the audit fix within two to three weekly scans.
Key highlights
Five capability points teams should know about quickly.
- Scans top pages against an AEO rubric
- FAQ schema, conversational signals, paragraph answers
- Score, Audit items, Brand pages tabs
- AI written insight and prioritised remediation list
- Pairs with AEO visibility for end to end signal
Top FAQs
Five common questions answered for fast practical clarity.
What is in the AEO audit rubric?
FAQ schema markup, conversational signal density, first paragraph direct answers, summary block presence, ordered list structure, heading hierarchy that maps questions to answers, alt text quality on supporting media, and several similar checks. The full list lives in the Tech audit items catalogue with definitions and weights for every check across pillars.
How does AEO tech audit differ from SEO tech audit?
Different rubric, different priorities. SEO audit focuses on Google's crawl, render, and rank requirements: title tag, meta description, canonical, sitemap, Core Web Vitals. AEO audit focuses on how AI chat models parse and cite content: conversational signals, direct answers, schema markers. Both run side by side and feed different parts of the workspace XEO score.
What pages does the audit run against?
By default the audit scans the Core URLs from the Brand sitemap plus any Blogs URLs flagged as priority. Users can adjust the page set in the workspace audit settings: include all URLs, exclude specific ones, or limit to a specific path. Larger page sets give more comprehensive scoring but take proportionally longer to complete during weekly scans.
How fast does the audit run?
A typical brand with fifty to one hundred pages completes in five to ten minutes. Each page is rendered fully, then evaluated against every rubric check. AI judged checks add modest latency per page. Sites with several hundred pages may take fifteen to twenty minutes. Progress is streamed live in the Score tab during the scan run.
What if my audit score does not match my visibility score?
Common and useful. A high audit score with low visibility usually means the brand is structurally AEO ready but AI models do not know about it yet; keep building content and citations. A low audit score with high visibility usually means the brand wins on authority despite weak structure; fix the structure to lock in long term wins.